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Lebron James is a formidable opponent in the NBA league, chase down blocks, wide range of attributes from a NBA player that can play positions on the fly. But off the court that formidable opponent is doing more for society then your typical superstar athlete. Lebron is using his platform to build self-esteem and awareness to the everyday athlete from grade school to a professional athlete who wants to achieve more that their athletic abilities and use their voice to bring out positive change in society.
Using the Air Force 1 silhouette the phrase ‘I Am More Than’ is embossed onto the heel to push Lebron’s message and allowing you to customize your own personal message with a include More than royal blue and black maker to write with. “I Am More than An Athlete” Air Force 1 low will have panels that are intentionally left blank, allowing fans to be create and their own write other messages to they can empower others to participate in a open discussion for social good.
The UNINTERRUPTED x Nike Air Force 1 will release exclusively via the UNINTERRUPTED website on Monday, October 7th, 2019 and will later release at select Nike retailers on Thursday, October 10th, 2019. Their will also be other apparel in the collection later this year.
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